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FitGlam · Amanda

A small-batch activewear label, live in a week, then rebuilt around the founder's own gym shoot.

fitglam.shop

// what shipped

  • Editorial build on Amanda's own gym shoot: real garments, real light, no stock
  • Four pieces on the page (open-back one-piece, one-shoulder set, bra + short set, scoop set) at $60–$70
  • Five colourways across the drop, XS–XL, cut in a limited run
  • Portrait-first layout, so a tall frame is never cropped down to a shoulder
  • Hover swaps to a second angle of the same garment, never a different one
  • Built for checkout to switch on the day inventory lands
FitGlam · Amanda hero screenshot
// frames · same live site
FitGlam · Amanda: Hero · shot in the gym it was made for
Hero · shot in the gym it was made for
FitGlam · Amanda: The drop · three pieces, priced
The drop · three pieces, priced
FitGlam · Amanda: Built as a family, not a catalogue
Built as a family, not a catalogue
FitGlam · Amanda: Waitlist
Waitlist
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Work by Christian G Flair, who runs Handled. Watch the walk-through in his portfolio →